One way to attract and cultivate a loyal audience is by sharing compelling content. The goal is to build a relationship that not only leads to book sales but creates fans that stay with you for the long-term. Content marketing should ideally begin before the launch of your book and continue for as long as you want to grow your author business. This is how influencers are born-by marketing content that serves their audiences.
Avoid Random Acts of Content | Jane Friedman
29 January 2024
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