‘Things started getting weird’: why my novel caused a storm in my small town | Fiction | The Guardian

Let's start off, as most good books do, with an inciting incident. In this case, that's the arrival of an 87,000-word manuscript, an unpublished novel, in someone's email inbox. The title of the document is "Bad Summer People", and the setting of the book seems familiar to the person who receives the email. Some of the character names do, too. Because of this, the document gets forwarded to someone else who may find it interesting. Who then sends it to another person. And another. Eventually, this unpublished work causes a cascade of small-town mayhem, ending up as a tabloid story with a headline that reads "Media exec's novel about murder, sex and lies in the moneyed town of Saltaire has sent residents into a spin."

Sounds like the plot of a good beach read, right? Well, unfortunately for the media exec in question - me - that juicy plotline happened in real life, not between the pages of a book.