29 February 2016
This week, we will take a closer look at how a different factor impacts reading: age.
Do books have age-specific audiences?
We will not look at the age of book buyers, but rather at how reading a book, and specifically the completion rate (the percentage of readers who finish reading a book), correlates with age. Completion rates are an interesting proxy for understanding how strongly a book engages a specific reader and whether a book appeals to a certain audience segment more than to a different group of readers.
