28 December 2015
Author-centric publishing is a mindset, an attitude for all future-facing members of the publishing community. But more than that-it is a business model for relevant imprints or units, and even more than that a prism-or a decision, if you like-by which larger, multi-purpose publishers can update their approach and systems to develop authors, readers, awareness, channels and, of course, sales.
An author-centric publisher is not just about flowers and parties, updates and niceties. It is a ruthless focus on the journey from writing author to engaged reader.