5 Entrepreneurial Tips for Authors Who Want to Up Their Game

Here are five tips to help you embrace becoming an entrepreneurial author. This doesn't mean you have to shut out your artist, by the way. It just means you have to ask it to move over a little to make room for your CEO too.

Entrepreneurial tip #1. Treat your book like a product, not a baby. This can be a hard mindset shift because you've been slaving away at this thing that you love (and sometimes hate) and then all of a sudden it's out in the world and you long for people to love it and praise it. But you must learn to talk about your book for its value/takeaway and not for its inherent worthiness, because all books are worthy in the eyes of the author. Think about why people want to read your book. What will they get out of it? How will it help others? As an entrepreneurial author, you need to consider how to position your work because this is what the industry is looking for and what industry people care about. Learning what the industry values opens doors.