9 August 2021
There's a strange conflict we writers face. On one hand, creatives are told not to sell ourselves short by producing content for free. On the other hand, it's common practise for authors, especially debuts, to be expected to write free stuff as part of their ‘PR' plan.
So no wonder it can be quite the dilemma when authors are asked to write for free, whether it be via their publicist or direct from a publication. I remember when I first started out, I didn't think twice about saying yes to everything. I worked in PR for many years so know the way it works. You do stuff for free to get publicity. Any exposure is good exposure, right? I was also keen to please my publicist and publisher.
