With unit sales of print books rising 4% in the adult nonfiction segment-the industry's largest major category-total unit sales for the first half of 2018 increased 2% over the comparable period in 2017 at outlets that report to NPD BookScan. The gain follows a 3% increase in six-month unit sales in the first half of 2017 over 2016. The strength in adult nonfiction offset a 4% decline in sales in the adult fiction segment. Overall, total units in the first half of 2018 were 316.8 million, up from 310.7 million in the first half of 2017.
Print Unit Sales Rose 2% in First Half of 2018
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