In his opening keynote at the London Book Fair's pre-conference, Quantum event, Tom Goodwin, head of innovation for Zenith Media, spoke about publishing in what he dubbed "the mid-digital age," the current "interim" period "before things get amazing," when our technology is still too complex-and often disappointing.
"We live in this amazing age where incredible things are possible, but routinely people are quite disappointed," Goodwin said. "It seems that what is possible accelerates very quickly," he explained, "but what people expect from technology accelerates even faster."