How fast does your e-book grow | The Bookseller

The Global E-book Report 2015, compiled by Ruediger Wischenbart, shows just how different each market can be and how this should alter how we think about this transformation. While both the US and UK have seen robust e-book growth for a numbers of years, leading to digital as a proportion of overall trade sales at about 30%; in mature book markets in non-English speaking countries the rate of progress has been much slower, and in some cases non-existent. As the report notes, in these non-English speaking countries (including Germany, France, Spain, Italy, the Netherlands, and Sweden), the market share of e-books within the trade segment of the book market is below 10%, ranging from as little as 1 or 2%, to 4.3% in Germany. More alarmingly, even at such low levels of penetration, the report adds that growth is showing signs of flattening out.