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A future for literary publishing

24 February 2003

'This sounds like a terrible bit of cheerleading for literary publishing, but I think there is no question that it is tougher than it once was to launch new literary writers. But if you can make it work, then you can sell more and find a bigger readership than ever before. You see more literary books behaving as bestsellers now. In a way that inspires literary publishers to be more lively, responsive and aggressive.'

Andrew Kidd, newly-appointed publisher of Picador, UK, quoted in the Bookseller