This was the title given to a session at the recent UK Booksellers' Association conference in Glasgow which focused attention on the growing importance of grey readers. Steve Bohme of Book Marketing Limited showed the increasing importance of this market, as the baby boom generation hits retirement. Read more
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'I'm very reassuringly honest'
‘My settings of Europe and English visitors weren't really doing it for them, so we decided Scotland would be good. I thought an island would be great, because it's a small community, and it's an opportunity for my main character to get away from it all. The team at HarperCollins have been so supportive and enthusiastic... Read more